The Tullamore D.E.W. Visitor Centre - Tullamore
The Tullamore D.E.W. Visitor Centre is housed in a 1897 Bonded Warehouse from the original D.E. Williams Distillery in Tullamore. This distillery was built in 1829, located in the Midlands of Ireland, an area ideal for distilling, due to its abundance of water, turf for fuel and excellent barley growing conditions. The D.E. Williams Distillery was to become, until its closure in 1954, one of Ireland’s most successful and famous distilleries.
The Distillery was managed for over 30 years by Daniel E. Williams. He installed not only the best production facilities available at the time, but also gave the distillery its most famous brand: his initials D.E.W. became incorporated into the brand name and the whiskey became known as Tullamore Dew.
The Tullamore Distillery suffered the same difficulties that crippled the Irish whiskey industry in the early half of the 20th century: Irish independence and civil war, the loss of Commonwealth markets and American prohibition. The distillery itself closed in 1954, but today, visitors can still enjoy all the history and learn about the making of the whiskey in the Tullamore D.E.W. Visitor Centre.
Visitors to the Centre are taken on a guided tour, which brings the stories of Irish whiskey, the distilling process and Tullamore D.E.W. to life, and showcases the life and legacy of Daniel E. Williams.
The tour begins with a video in the main auditorium where the story of Daniel E. Williams sets the scene for the rest of the tour.The introductory film ends to reveal a giant drying kiln for malted barley which visitors enter. The tour revolves over three floors as visitors move up the stairs through the mashing kettle and washback to explore the distilling process from ingredient selection to mashing, fermenting, distilling, maturing and blending.
The tour blends Audio Visual technology with traditional storytelling in revealing Tullamore D.E.W.’s journey from its humble beginnings to present day, including original archive footage and an audio interview with a worker from the original distillery.
At the end of the Tour, every guest enjoys a comparative Tullamore D.E.W. Whiskey Tasting, which includes 3 different whiskeys, in the superb upstairs bar - just the chandelier will probably inspire you to enjoy a few more glasses of Tullamore D.E.W.at home and find a use for those empty bottles..! Whiskey enthusiasts can prebook a Special Reserve Tour, which includes an in-depth Whiskey Tasting and a deconstruction of Tullamore D.E.W. whiskey into its component parts (see website below for details). There is another impressive bar downstairs, a restaurant and a small gift shop, so you can easily lose yourself for a very pleasant couple of hours in the Visitor Centre. The Visitor Centre is also the only place in Ireland where you can purchase a bottle of the Old Bonded Warehouse Release - a Tullamore D.E.W. whiskey specifically blended and bottled for the Visitor Centre.
After your visit to the Tullamore Dew Visitor Centre, take a stroll around Tullamore, which is a typical busy Midlands Irish town. Fans of Tullamore Dew Whiskey should definitely not miss this opportunity for another trip down memory lane and have their photograph taken in front of the original gates of the D.E. Williams Distillery in Patrick Street. From there it's a 2 minute walk to The Brewery Tap, Tullamore’s favourite pub, which is a great places to continue your discovery and enjoyment of the full range of Tullamore D.E.W. whiskeys.
For more information and to book tickets please check out www.tullamoredew.com